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bitteR is designed to safeguard wires, cables, tubes, rubber, plastic, and other surfaces from damage caused by rat chewing in cars, bikes, and homes. Its effectiveness lies in its unique composition, which includes DENATONIUM BENZOATE, an extremely bitter substance recognized by Guinness World Records. Rats attempting to gnaw on any surface treated with this product experience a severe and unpleasant taste, which prompts them to flee the area.In addition to its bittering agent, this product also features a pleasant CAMPHOR FRAGRANCE that helps deter rats without any offensive odors. It offers extended protection for up to 60 days with just two coats. With these qualities, it provides reliable and long-lasting defense for your valuable items and appliances.